Small Business Success Stories
Here’s a look at some of the small business success stories I’ve supported through website design, digital marketing, SEO and ongoing consulting. Every project is different, but the goal is always the same to help small business owners gain clarity, confidence and momentum online.
Real Projects. Real Results. Real Small Businesses.
I work closely with small business owners across Australia to create clear, modern websites and simple, effective digital strategies. Below are some of the project brief’s I have delivered, each one focused on practical improvements that make a meaningful difference.
🌟 Featured Project Brief’s
Cards and Crafts by Susie
Shopify Website Design | Australian Handmade Gift Shop
Susie creates unique, one‑of‑a‑kind handmade gifts, cards and craft activities for children of all ages. Her products are beautiful and full of personality she just needed a website that reflected that.
Services Provided:
Project Brief
I worked with Cards and Crafts by Susie to redesign and develop her Shopify website. Since launch, I’ve continued to support her with ongoing updates, performance improvements and SEO to help her reach more customers.
Project Type
Website Development, Ongoing Consulting (Coaching) and Social Media Marketing
Good Shepherds Support Services
Go Daddy Website Design | NDIS Service Provider
Good Shepherds Support Services provides disability support services across Newcastle and Sydney. Their mission is to deliver continuous, active support to people with mental and physical disabilities.
Services Provided:
Project Brief
I worked with Good Shepherds Support Services to design and develop a clear, accessible website that reflects their values and supports their clients and community.
Project Type
Website Development and Design
Does this sound like you?
You’re in the right place if you’re a small business owner who feels overwhelmed by all the things you “should” be doing online and you want clarity, confidence, and simple, strategic support across your website, marketing, SEO or data.
You’re overwhelmed by all the things you “should” be doing online
Between your website, social media, SEO, and content, it feels like there’s always something new to learn and never enough time to do it all.
You want a website that feels modern, clear, and easy to manage
Your current site might feel outdated, confusing, or not aligned with where your business is heading.
You’re posting content but not seeing results
You want a digital marketing strategy that gives you direction, not more guesswork.
You want to show up on Google but don’t know where to start
SEO feels confusing, technical, or overwhelming and you want someone to guide you through it in simple terms.
You want to understand your data without the jargon
You’re collecting analytics, but you’re not sure what it all means or how to use it to grow your business.
You want support from someone who understands small business
You’re looking for a consultant who can help you build, explore, expand, and grow without the overwhelm.
See What my Customers are Saying
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I must say that there not enough stars to represent how good it has been working with Anne. New Analytics has been fantastic! It has been a breath of fresh air after having tried to establish a digital presence, then being approached by numerous organisations promising to build a functional website but failed to deliver! Anne's service was professional with a personal approach that has been above and beyond any and all expectations that I ever had or thought we could achieve. Anne was able to explain and show us how to modify and personalise, what to watch and where to find it to check on the performance.
Dale Gillam
August 18, 2023Anne created my business website, she was very patient, thorough and professional. I would highly recommend her services to others.
Martin O'Hanlon
August 5, 2023Anne is an absolute genius at what she does. She helped me make my website basically from scratch and continues to help me with anything I need regarding my website. I highly recommend Anne if anyone needs a website redo or even a website made from scratch she's your girl.
Cards and Crafts By Susie
June 28, 2023
Project Brief
I worked with Anything Air Pty Ltd to design and develop their small business website, followed by ongoing consulting and marketing support to help them grow their online presence.
Project Type
Website Development and Design, Ongoing Consulting (Coaching) and Social Media Marketing.
Anything Air Pty Ltd
Go Daddy Website Design | Air Conditioning & Refrigeration Mechanic
Anything Air specialises in commercial and residential air conditioning installations, servicing and refrigeration repairs. With over 10 years of experience, they needed a website that showcased their expertise and made it easy for customers to get in touch.
Services Provided:
Case Report Study: Cards and Crafts by Susie – SEO Conversion Growth
The Data:
- May 2022 (Post-SEO Optimisation): 0 visits, 0 Organic Keywords, 0 SEO Clicks
- May 2023: 2,410 visits, 176 Organic Keywords, 7 SEO Clicks
- May 2024: 3,240 visits, 216 Organic Keywords, 17 SEO Clicks
- May 2025: 9,030 visits, 444 Organic Keywords, 134 SEO Clicks
- November 2025: 12,600 visits, 644 Organic Keywords, 60 SEO Clicks
The Challenge:
Susie’s handmade crafts website had beautiful products but wasn’t attracting enough online organic search traffic. Conversions were low, and her site wasn’t ranking for relevant keywords.
The Story:
“By optimising Susie’s site with targeted keywords and suburb-specific service pages, we transformed her online visibility. The data revealed steady growth in both organic search traffic and conversions, but the real story was how our SEO services connected her crafts with the right audience with people actively searching for handmade gifts.”
The Outcome:
Susie’s business didn’t just grow in numbers; her brand story reached more customers who valued her handmade products. Our ongoing SEO services is a longterm process that is turning her website into a consistent sales channel.
Related Services
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